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Blowbar
Category
Category: Branding 
Industry
Beauty
Project Dimension
2D

Blowbar is an innovative hairstyle salon in San Juan, Puerto Rico. We wanted to create a beauty brand that feels sexy, fun, but also quirky. Blowbar’s logo features icons we designed to illustrate the different hairstyles they offer. In keeping with the themes of fun and quirky, we created a secondary, balloon-like, typography for Blowbar’s brand development.

The pink, soft blue, and gold color palette brings out the sexy in Blowbar, while still making the brand feel approachable. We wanted Blowbar’s name, and branding, to make customers feel like getting your hair done can be a fun experience. Blowbar’s name, which we created, comes from the concept of being in a space where women can get blow dry service, while drinking champagne. Fun!

The pink, soft blue, and gold color palette brings out the sexy in Blowbar, while still making the brand feel approachable. We wanted Blowbar’s name, and branding, to make customers feel like getting your hair done can be a fun experience. Blowbar’s name, which we created, comes from the concept of being in a space where women can get blow dry service, while drinking champagne. Fun!

The pink, soft blue, and gold color palette brings out the sexy in Blowbar, while still making the brand feel approachable. We wanted Blowbar’s name, and branding, to make customers feel like getting your hair done can be a fun experience. Blowbar’s name, which we created, comes from the concept of being in a space where women can get blow dry service, while drinking champagne. Fun!

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